“Content marketing is all the marketing that’s left.”
Seth Godin - Author, Entrepreneur, Teacher
“Quality Content = Utility x Inspiration x Empathy”
Ann Handley - MarketingProfs
“Traditional marketing and advertising is telling the world you’re a rock star.
Content Marketing is showing the world that you are one.”
Robert Rose - Chief Strategy Officer, Content Marketing Institute
“Content marketing is all the marketing that’s left.”
Seth Godin - Author, Entrepreneur, Teacher
“Quality Content = Utility x Inspiration x Empathy”
Ann Handley - MarketingProfs
“Traditional marketing and advertising is telling the world you’re a rock star.
Content Marketing is showing the world that you are one.”
Robert Rose - Chief Strategy Officer, Content Marketing Institute
1982 Vizualizari
October 17, 2020
Exemple
Când conținutul este produsul
Sau ce putem învăța din exemplul The New York Times. Acum zece ani, cea…
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Exemple
Content as brand sau Brand as content?
Cât de mult brand ar trebui inclus în conținut și cum ar trebui să arate modelul de…
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Exemple
Arta conversației
Nu, nu vreau să vă povestesc despre cartea Ilenei Vulpescu, deși este o lectură interesantă și captivantă….